Winner 1989

Sesame Street

Children's Television Workshop

It may seem hard to believe, but this year marks two decades of informative, innovative, and entertaining television for children on Sesame Street. This landmark program has continually broken new ground in its dedication to excellence. Marked by extensive original research and the most painstaking concern and care in writing, casting, and presentation, Sesame Street now embarks on its mission of preschool preparation for perhaps a third generation. For continually adapting to the dynamic composition and changing needs of its audience, for demonstrating that the tools of television can both inform and entertain, and for becoming an American institution of which we can all be proud, a Peabody to the Children’s Television Workshop for Sesame Street.