Winner 1969

Newsroom

KQED-TV

The reporting of news is television’s most vital function-and also its most familiar stereotype. The nation’s liveliest exception is KQED’s Newsroom, a nightly, non-commercial hour which permits the reporter to tell his story with emphasis on background and significance rather than simply on what happened. It is unconventional, innovative, and highly considerate of the viewer’s intelligence. In recognition, a Peabody Award for television news.