The Peabody Awards

2022 Peabody Awards: Interactive and Immersive Submissions

Submissions for the interactive and immersive cycle of the 2022 Peabody Awards will be accepted from June 22-August 24, 2022 at 11:59 PM Pacific Time.

To submit an application, visit the entry site here.  

Please review all Guidelines below before beginning your application.

  • A PDF Preview of the Entry Form is available here
  • A PDF of the Guidelines is available here. Please check this webpage for updates during the submissions window.

Looking for information on the other Peabody Award categories?

The entry window for traditional Peabody categories in television, streaming media, and podcast/radio, is a separate entry cycle running October to December annually. Guidelines and eligibility rules for last year’s cycle are available here for reference. 

Sign up here for our newsletter to receive announcements.

2022 Awards Guidelines

1. ELIGIBILITY REQUIREMENTS

1.1. The interactive and immersive cycle of the Peabody Awards honors stories in formats such as games, virtual reality, augmented reality, interactive journalism and documentary, co-creation, and social video, made widely available to the public. Interactive, immersive, and/or participatory experiences must be core to the project and essential to the storytelling (see 1.6 for ineligible projects). 

1.2. A single, standalone project should be submitted as an individual entry. For Social Video-specific requirements, see Section 6.5.

1.3. Entries for the Institutional Award will also be accepted during this cycle. See Section 7 for Guidelines. At this time, we do not accept submissions for individual personal awards.

1.4. Eligibility Period: All projects must have been published/released between January 1, 2019 and May 31, 2022. (This broader window of eligibility is due to Covid-19. Future interactive entry cycles will have an annual eligibility period of one year. The next eligibility period is anticipated to be June 1, 2022 to May 31, 2023.) 

1.5. Projects released prior to the eligibility window, but which have undergone major remakes or expansions may be submitted for consideration so long as the project is significantly and experientially distinct from the original (i.e., beyond additional levels, content, or interface improvements). Please address such distinctions in the short essay field, if this applies to your project. Sequels or new projects under a larger brand umbrella are eligible. 

1.6. Projects that are not eligible for consideration at this time include:

  • Projects not widely available to the public
  • Locative media
  • Physical installations
  • Audio projects in a language other than English
  • Websites or mobile sites that are primarily text-based or video-based without interactive components
  • Projects produced for traditional media (e.g. television, podcasts, radio, standalone web videos such as broadcast news stories published on network website)
    • Such projects should be submitted in the traditional Peabody Award cycle, which runs October to December annually

1.7. Individual creators and development companies should consult each other prior to submission to avoid duplicate entries. Duplicate entries will be considered only once and there will be no refund of fees.

1.8. The number of nominees and winners named in a given year is solely determined by the Interactive Board of Jurors. Nominees and winners are not awarded in specific categories and there is no minimum number of awards given.

1.9. Final interpretation of guidelines and eligibility are made by the Peabody Awards organization and Interactive Board of Jurors.

2. UPDATES TO THE GUIDELINES

2.1. There are no updates to the guidelines at this time. Any updates made to the Guidelines during the submission window will appear in this section.

3. SUBMISSIONS, DEADLINES, AND FEES

3.1. All entries must be submitted online through the Peabody Submissions site. Submitters will be asked to provide link(s) and/or access code(s) for access to their project (see 6.4.). We do not accept physical media or project uploads.

3.2. The submission period is June 22 to August 24, 2022 (11:59pm PT), for projects that were published/released between January 1, 2019 and May 31, 2022.

3.3. The fee for an individual entry submitted in accordance with the August 24 deadline is $450 (USD). The fee for Institutional Award consideration is $650 (USD).

3.4. Fees must be paid via major credit card in the submission system.

3.5. Refunds are not provided once an entry has been submitted.

4. APPLICATION TECHNICAL REQUIREMENTS AND RECOMMENDATIONS

4.1. Due to the large volume of submissions, we are unable to respond to phone calls. Please contact peabody@uga.edu for assistance. The Peabody office is in the Eastern Time Zone.

4.2. We do not accept physical media or project file uploads. 

4.3. We do not accept watermarked files.

4.4. We do not accept zip files. 

4.5. When uploading a video, once the video says “Processing,” press “Save” at the bottom of the page and you will be able to move on to the next upload.

4.6. Do not use multiple tabs or different browsers at the same time. Your work will be lost and unrecoverable. 

4.7. A Multiple Collaborators feature is available for multiple login access to the entry. However, only one person can edit the application at the same time. If more than one person simultaneously edits the entry, you will override each other’s changes/uploads.

5. STARTING THE APPLICATION AND DEFINING THE ENTRY

5.1. A PDF Preview of the 2022 application form will be available on this page by June 17.

5.2. All entrants must submit the entirety of their application online at the Peabody Submissions site by the August 24 deadline. 

5.3. Once you have created an entry, you may save it within the system and return to work on it again before you submit. You should not use multiple browsers or tabs to work on the application or upload materials simultaneously as you will lose your changes. 

5.4. Entrants will identify the primary type of project they are submitting as best described by the options below, or Institutional if that applies (see Section 7). Any project that uses a VR headset must select VR. Entrants’ choice will inform the screening process only and will not affect full consideration of the project. These are not award categories.

  • Game + Play
  • Interactive Documentary
  • Interactive Journalism
  • Narrative/Other
  • Social Video (e.g. YouTube, TikTok, Instagram, Facebook, etc.)
  • VR (required selection for any project using a headset)

5.5. Entrants next will have the option to select additional descriptors as applicable to provide a more comprehensive picture of the project. These are not award categories. A selection or non-selection will not affect full consideration of the project.

  • Co-creation
  • Documentary
  • Game + Play
  • Interactive Audio
  • Journalism
  • Multiplatform Storytelling
  • Narrative
  • Social Video

5.6. A single project is limited to one entry. Entrants should not submit the same project twice.

5.7. Projects that are not eligible for consideration at this time include:

  • Projects not widely available to the public
  • Locative media
  • Physical installations
  • Audio projects in a language other than English
  • Websites or mobile sites that are primarily text-based or video-based without interactive components
  • Projects produced for traditional media (e.g. television, podcasts, radio, standalone web videos such as broadcast news stories published on network website)
    • Such projects should be submitted in the traditional Peabody Award cycle, which runs October to December annually

6. OTHER PARTS OF THE APPLICATION

6.1. Entrants should prepare a two-sentence summary of the project to include in the application.

6.2. The Short Essay field has a 500-word limit. It is recommended that entrants use this space to further describe the project, and call out any highlights of the experience, as well as impact or merits, you feel are important for Peabody consideration. Please specifically address how the project’s interactivity is important to the storytelling. No examples of previous entry narratives will be provided to entrants.

6.3. Entrants will provide official credits for their project. Credits will be confirmed for Peabody records and publicity should the project be selected as a winner.

6.4. Access to the project must be provided via link(s) and/or access code(s). For projects requiring access codes, entrants should supply one code with unlimited usage or a minimum of 25 unique codes. Codes must be valid from the date of entry until 3/31/23. Entrants must provide an email address for technical support.

6.5. Social Video submissions: Entrants should submit at least one video around a single theme from a single social media channel or account. 

  • Video must be included as part of the content for the submission. For example, a Twitter thread with only text, images, or retweets, or an Instagram post with only a still image is not eligible. 
  • Entries can be part of a series, or individual videos with a related theme posted at different times during the eligibility period. 
  • A single entry may have up to 12 videos for consideration. The original posting dates of all videos must all meet the eligibility window. 
  • In consideration of Social Video submissions, judges will look at audience engagement and other components native to the experience of the video(s).

6.6. Entrants will provide details regarding the platform used for experiencing the project, including minimum hardware requirements.

6.7. Image stills will be used for PR purposes if a project is selected as a nominee or winner.

6.8. For archival and reference purposes, entries on game and VR platforms should provide a Playthrough Video no more than 10-40 minutes in length. This video should not include any promotional commentary or be designed for sales marketing purposes. Video may include stills with text that explains what the player is doing to advance the experience. Consideration will not be based on playthrough video alone. External or third-party-created playthroughs are accepted.

6.9. Supplemental materials are not required for the entry. This section has been made available for entrants who would like to include additional context for the project submission. Examples include letters of recommendation, reports on impact, press coverage of the materials, scripts, and other marketing materials.

7. THE PEABODY INSTITUTIONAL AWARD

7.1. This honor of highest distinction will recognize institutions and organizations for their enduring body of work and their iconic impact on both the interactive and immersive landscape and the public imagination.

7.2. Entrants should prepare an essay description that speaks to the merits and quality of the body of work, any areas of cultural significance, instances of policy impact, as well as any other highlights you wish to include (limit of 500 words). Entrants should include a highlight video/audio reel. Supplemental materials such as letters of recommendation may be added for consideration.

7.3. The entry fee is $650. Each submission will be considered for three (3) consecutive entry cycles at no additional fee. Following the end of this period, the same entity may apply again, but will need to pay a new entry fee.

7.4. The current window is for Institutional consideration in the interactive and immersive fields only. Entries for institutional consideration in the categories of television, streaming media, and podcast/radio are accepted in the October-December entry window.

8. INTERNATIONAL ENTRIES

8.1. Peabody welcomes submissions from outside the U.S. in all formats (in English and in a language other than English; see exceptions below).

8.2. If the project is in a language other than English, it must include subtitles in English to ensure our ability to give the piece full consideration. Transcripts and written translations may be provided as supplemental material, but the subtitles are required.

8.3. Unfortunately, we are unable to accept submissions produced entirely in a language other than English for projects experienced in an audio-only format.

9. PEABODY AWARD STATUETTES AND CERTIFICATES

9.1. Each Peabody Award winner will receive one statuette listing the title of the project and the production companies credited in the entry form. This statuette will not list any individual person’s name.

9.2. Anyone credited with working on a Peabody Award winning project is eligible to purchase a Peabody Award Statuette with customization to include their individual name and title. Executives at the creative agency or production/development/design company are also eligible. Orders can be placed at the online Peabody store here.

9.3. Winner and nominee certificates are also available for customization and purchase at the Peabody store.

9.4. Orders can be placed on past or current winners and nominees. There is no expiration date.

10. CALENDAR OF DEADLINES AND ANNOUNCEMENTS (Subject to Change)

June 22, 2022
Submissions Open

August 24, 2022 at 11:59PM PT
Submissions Deadline

February to April 2023
Nominees Announcement
Winners Announcement
Annual Awards Presentation
(Dates TBA)

 

Looking for information on the other Peabody Award categories?

The entry window for traditional Peabody categories in television, streaming media, and podcast/radio, is a separate entry cycle running October to December annually. Guidelines and eligibility rules for last year’s cycle are available here for reference. 

Sign up here for our newsletter to receive announcements.